SUSTAINABLE SNOW CRAB, EXPLAINED

SUSTAINABLE SNOW CRAB IS NOT A MARKETING WORD. IT IS A SYSTEM.

Sustainability gets thrown around a lot in seafood.

Most of the time, it is a label.
Sometimes, it is a logo.
Rarely, it is explained.

So let me be clear about what sustainability actually means when it comes to Canadian snow crab and how PrimeFish sources every pound we sell.

This is not about trends.
It is about how the fishery actually works.

WHY CANADIAN SNOW CRAB IS DIFFERENT

Snow crab in Eastern Canada is one of the most tightly managed fisheries in the world, and that is not an opinion. It is designed to be regulated.

Harvest levels are controlled through annual quotas that are adjusted season by season based on stock assessments. That matters because snow crab is naturally cyclical. Populations rise and fall. A well-managed system respects the cycle instead of pretending it does not exist.

Canada also enforces rules that protect the future of the stock. Female crab are protected, and size requirements help ensure crab have time to mature before they are harvested.

When stocks are strong, quotas can rise.
When stocks soften, quotas get cut.

That discipline is the foundation of sustainability. Not branding. Restraint.

POT-CAUGHT, NOT DRAGGED

All PrimeFish snow crab is pot-caught.

That matters because pot fishing is selective. It is not scraping the ocean floor. It is not designed to catch everything in its path. It targets crab with minimal habitat impact and low bycatch.

The gear sits. The crab enters. The harvest is controlled.

If you actually care about sustainability, method matters. Pot-caught is one of the cleanest ways to do commercial seafood.

WHERE PRIMEFISH FITS IN

A well-managed fishery is the foundation. But it still matters who you buy from inside that system.

PrimeFish sources Canadian snow crab through partners we trust, in regions we can stand behind, with standards that are non-negotiable for us.

That means regulated Canadian waters, pot-caught harvesting, and processing that is built for quality and integrity, not shortcuts.

No additives. No filler. No blended scraps disguised as meat.

When you buy PrimeFish snow crab, you are not gambling on what shows up. You are buying a product that is sourced inside a managed system and held to a higher standard all the way through.

That is what sustainable should mean in practice. Not just that it came from the ocean. That it came from the right system and the right chain.

THE HOME WASTE PROBLEM NOBODY TALKS ABOUT

There is also a sustainability problem that happens in people’s kitchens.

In-shell crab trains consumers to accept waste as normal. You pay for a lot of weight you do not eat. Shell. Loss. Broken pieces. Cleanup. Time. Unpredictable results.

That is not just inconvenient. It is inefficient demand.

PrimeFish sells snow crab as 100 percent edible meat. No shells. No filler. No paying for what ends up in the trash.

When you reduce waste at home, you reduce the amount that has to be harvested to satisfy the same appetite. That is sustainability in practice, not in language.

WHAT WE MEAN WHEN WE SAY PRIMEFISH SNOW CRAB IS SUSTAINABLE

We do not mean sustainability as a label.

We mean we source from a system with controlled harvest, rules built to protect reproduction, and quotas that move based on stock health.

We mean we use a selective harvesting method that reduces impact.

We mean we operate a tighter chain with partners and standards we can stand behind.

And we mean we sell it in a format that reduces consumer waste instead of normalizing it.

THE BOTTOM LINE

Sustainable seafood is not one claim. It is a chain.

Fishery management. Harvest method. Standards. Consumer waste.

PrimeFish snow crab is built to be strong across that entire chain.

That is why we can stand behind it.

Seafood redefined means doing it right from ocean to plate.

Jake Dellagrotta
Founder, PrimeFish